I've gotta mostly agree with CeMar on this one. CULTURALLY, these days it seems that the onus is mainly put on the man. "Give her flowers," "Tell her she's beautiful," "Help more around the house," "Do something romantic, for no apparent reason," etc. It's always assumed if there's an intimacy problem, it's because the man is being an inconsiderate, lazy schmuck in one way or another.

Dr. Laura writes a book addressed to the woman's half of the equation, and she largely gets crucified for it. And she even wrote it from the perspective of "this is what my experience has been of what makes women happy!"