I REALLY got you here. As a fellow - 4 I not only understand what you are getting at but that it is not really about LL. I have favorite LL's but as a four I can really be spoken to in all of them depending how they are given. KWIM? It is more the how than the what.
Like your bf my h is very generous to EVERYONE. He calls me honey but calls our kids that, relatives, and several our friends also. If he wants company while running errands it is ok if I have time to come along or one of the kids or a next door neighbor or whatever. He might pat my fanny once in a while but has also been known to do the same on occasion with our pregnant DIL. I REALLY do know what is to know I am "loved" but not necessarily special. Much of our R could be lived with him and any roomate/best friend whom he respected, enjoyed spending time with and shared private information with. THat part is nice and I don't want to part with it but my question to him is - why me then?
H occasionally sends me a card in the mail. That makes me feel special because at least he picked it FOR ME. However, he does the same for our kids and some friends etc... Sooooo....its back again to sex. That is the one thing that we share that presumably neither of us does with anyone else.