I wouldn't exactly say that I'm "offended" by Hooters, but I do think that it's in pretty poor taste. But hey, to each his own.
The chick flick TV ad is a whole different story. It's not demeaning at all; it just acknowledges what the marketing gurus have known for years: taken as a whole, men and women have different tastes in movies. The message that the TV is so good that the owner will even want to watch things contrary to his tastes is in no way demeaning to someone with differing tastes.
In other words, Mrs. Dog needs to lighten up. To be offended by something like that, she had to be looking for a reason to be offended.
