I have seen women, inclding my own wife practically challenging thier husband to be assertive, without any consequence.
I recall a time a year ago, my wife going out on a shoping apree not a week agter we talked about cutting back on superfluous spending. She called me and said something like, 'i am so bad' basically saying what are you going to do about it, smile and nod like usual?
My reaction was not strong. Part of it was me thinking that i didnt want to control her the other was fear that i would make her angry. No consequense.
Not the Marlboro Man. There is a pretty obscene word to desribe a man who doesnt act strong like he should and that had been me for a really long time, letting wife run ramshod over me.