I have an anniversary coming up. My W's B-Day just passed.
I used to make her a mime for her FB page for her B-Day. I still made her one this year but sent it to her phone instead. It tells her that I was thinking about her but didn't blare out to the world "See? I remembered her birthday even thugh she didn't acknowledge mine!"
That would have been score keeping. Nobody wins that game.
“Things turn out best for the people who make the best out of the way things turn out” ― Art Linkletter