What I've noticed is, my women friends do NOT want to contact a guy - they want him to contact them. I think I'm not the norm, in that I'm willing to search for and contact guys that I find interesting.

My friend's perspective on it is this: she's not that confident, she wants a guy who is REALLY into her, and she's afraid that if she does the contacting, she'll end up with a guy who isn't that crazy about her.

Just saying, there are probably a lot of women online who still expect that old-fashioned model of the guy as pursuer, even in that modern format.

And yes, ask a good female friend to vet your profile. Some common mistakes I see in guys' profiles:

- Scowling photos. Seriously, if a guy can't post ONE photo of himself smiling, I pass.

- The half-naked bathroom photo. If you really want to show off your six-pack, include a photo of yourself at the beach or pool with friends.

- All photos taken by yourself. Try to find some photos of you with friends, or out doing things where the photographer was obviously a friend. Makes you look less like a friendless sociopath.

- Photos with girlfriends. It's ok to include photos of yourself with attractive women - IF you explain in the title that it's your sister/childhood best friend/sister-in-law.

- Engineer's English. When I read a profile which consists entirely of simple declarative sentences (subject-verb-object. Subject-verb-object.)I KNOW he'll turn out to be an engineer or computer programmer. Nothing wrong with either profession, but try to demonstrate SOME ability with the English language or you look like someone with really bad Asperger's syndrome.